Eeni Meeni Miini Moh – Autumn/Winter 2012

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Feb 092012

It seems like only yesterday that I was browsing the fantastic Eeni Meeni Miini Moh Summer sale, I was so disappointed to miss out on some of the gorgeous styles but I know it was my own fault. I should have known by now that the Eeni Meeni Miini Moh clothing is always very popular and you have to grab your favourite pieces the minute you lay eyes on them. If you haven’t already spotted the new Autumn/Winter collection take a look at the pieces all the fashion savvy mums are lining up for:

The first thing you’ll notice when checking out the new range is the stunning rhubarb red colour used for both boys and girl, it definitely is THE colour of the season. I can already see my oldest two wearing these two outfits, cool stripes for my boy and the most gorgeous dress for my big girl. With a bit of imagination the dress seems to have come straight from one of my favourite childhood tv series, can you guess which one it is?

It might be a tight squeeze but my 18-month old would look just adorable in this Babydoll Dress ($54.95, 000-2) from the Enfant range, there are three divine colours to choose from but I would pick the rhubarb version so she would match well with her siblings. To really complete the look you can add the matching ruffled leggings ($36.95, 000-2), perfect for keeping those little legs warm on chilly days.

This year marks 10 years since the start of Eeni Meeni Miini Moh and by now many mums will recognise the signature prints and descriptions, of course you can expect some of these famous prints in the Autumn/Winter boys range too. There is plenty of subject choices: transportation, travel and animals. Get your little man this big brown bear t-shirt ($44.95, 0-5) and he’ll be able to say it in French in no time!

One thing that has changed since the start of Eeni Meeni Miini Moh is the size range, because as of last year the bigger kids can shop here too for the dedicated e3-M range with sizes going up to size 14. With cool, stylish, age appropriate designs the e3-M label has taken a solid place in the fashion market for older kids, getting the tick of approval from both fussy tweens/teens and mums.

To find out more about Eeni Meeni Miini Moh, to browse the Autumn/Winter collection and to order online visit