Joolz at Adelaide PBC Expo

 Out & About, Sales & Savings  Comments Off on Joolz at Adelaide PBC Expo
Mar 272014
 

Joolz

I almost missed out due to sick children but I am very glad I managed to make it to the Adelaide PBC Expo after all. As you can probably imagine I do most of my Hip little one ‘work’ on the computer which is both convenient and a little impersonal at the same time. I love it when I get the opportunity to see products, brands and people I work with in real life and of course it is a great opportunity to discover new hip finds too.

Joolz stand @ Adelaide PBC Expo

Joolz stand @ Adelaide PBC Expo (and two of my little people)

As a Joolz brand ambassador I jumped at the chance to meet up with Adriaan from Joolz HQ, take a look at all the different Joolz models and accessories and of course speak some Dutch (a real treat for me!). While I had heard about the newly release Joolz Day Studio Collection I hadn’t been able to see for myself what all the excitement was about so I was pleased to see they brought two Joolz Day Studio models along to the show.

New arrival 'Joolz Day Studio Gris'

The Joolz Day Studio features the 8 Positive Design solutions Joolz is famous for, coated in a very stylish and sophisticated French jacket (pronounced the French way of course). From the eye catching fabrics and the classy double stitching to the striking black wheels and even a black frame (Noir only), the Joolz Studio Gris and Joolz Studio Noir are little works of art and finished with the finest of details.

Especially on the Joolz Studio Gris fabric the double stitching looks absolutely amazing, it compliments the designer look beautifully without being in your face. Of course it looks wonderful on the Joolz Day Studio Noir too but it stands out a little more on the lighter fabric of the Studio Gris. The classic diamond stitching is clearly visible on the inside of the pram hood as well as on the classic brown leatherette handle bar and bumper bar, even the lining of the carry cot features this luxurious finish.

Joolz Day Studio Gris

Joolz Day Studio Gris

There was lots of interest in Joolz and quite a few PBC Expo visitors ordered their new Joolz pram on the spot (I have to admit the special expo offers were fantastic!). I had brought our own Joolz Day Earth along to push our little Sybbie around and I saw lots of mums giving our pram a second look, Joolz is still relatively new to Australia and the unique look catches people’s attention wherever I go.

Joolz Day Studio NoirOne very keen mama-to-be even asked if she could have a turn pushing our pram to get a feel of the weight and manoeuvrability with a baby on board. Good on her as a pram is a big investment to be used for years so you want to make sure you’re making the right choice. I happily obliged and we had a lovely chat about all the great features and benefits (while I kept a close eye on Sybil, making sure she was not being kidnapped!).

If you also attended the Joolz stand at the PBC Expo in Adelaide last weekend you probably met the lovely ladies from Adelaide baby store Baby Junction. Baby Junction is centrally located on Magill Rd, St. Morris and they are the (very proud) exclusive stockist of the complete Joolz range here in Adelaide. Because they know that everything adds up when you are setting up a nursery they are currently running a fabulous offer:

Purchase a Joolz Day, Earth or Studio at Baby Junction and receive a Joolz Summer Seat and UV Sunhood completely FREE, as well as a bonus $50 Baby Junction gift card. This offer is valid until April 5, 2014, so be quick!

Studio Noir

Joolz Day Studio Noir on display

To find out more about Joolz, to take a closer look at the Joolz range and to locate a stockist near you visit www.my-joolz.com.au.

Introducing Joolz

 Out & About  Comments Off on Introducing Joolz
Feb 282014
 

Joolz

If you are a regular Hip little one reader you may have spotted a little snippit about my very exciting collaboration with Joolz. It has been a few weeks since I got my hands on one of the amazing Joolz prams and I have been proudly walking my new ride across Adelaide every chance I get, it is such a delight to push around! Because I know some of you haven’t heard of Joolz before I thought a bit of an introduction might be in order:

Dutch glory, meet Joolz

Dutch glory, meet Joolz

Joolz is a creative designer label from The Netherlands (just like me!) creating high quality, innovative products for modern families. Originally born in Amsterdam in 2005 Joolz has quickly conquered a prime spot in the luxury market and their stylish jewels (Joolz) are now available in more than 20 countries all across the globe. Joolz is all about ‘Positive Design’: healthy, ergonomically designed products skillfully created with child and parent in mind and at the same time responsibly engineered to contribute to a more sustainable environment for our children to grow up in.

The current Joolz pram range consists of three different collections: Joolz Day, Joolz Day Earth and the brand new Joolz Day Studio, which will be available at Joolz stockists Australia wide as of tomorrow March 1.

Joolz DayAfter several years of extensive research the original Joolz Day was introduced in 2007, impressing hip parents with its classy, luxurious look and many great features. Built with high quality, durable materials and finished with the most beautiful details the Joolz Day is an ‘upper class’ pram that oozes style and character. Every aspect of the design is made to offer superior support and comfort for the little passenger as well as the adult pushing the pram.

What may surprise you is that Joolz prams are not created by a mum, or even a woman, but (shock horror) a man. He has to be one hell of a catch as he clearly has an amazing sense of style, an eye for detail and a sixth sense for what parents want and look for when selecting the right pram for their family. From a sleek, smooth frame to a convertible seat, from an adjustable handle bar that suits parents of all heights to a compact fold for car or home and don’t forget the four wheel suspension that makes this pram ideal for any terrain, Joolz has got all your demands covered.

Joolz Day Earth collection

Joolz Day Earth collection

Following the huge success of the Joolz Day a wonderful new collection was welcomed to the Joolz family, aptly called Joolz Day Earth. The Joolz Day Earth collection captures the beauty of nature in six amazing colours: Parrot blue, Turtle green, Elephant grey , Monkey maroon and the latest additions Lobster red and Camel beige. One of the stand out features of the Joolz Day Earth collection is the brown leatherette handle bar and safety bar, these look absolutely stunning and are very eye catching.

As you may have spotted I have been pushing around the Joolz Day Earth in classy Parrot blue, stay tuned for a more indept review and photos in the near future.

Joolz Day Studio BlackThe Joolz design team clearly never sits still as tomorrow a brand new range will be released. The Joolz Day Studio series has been created in close collaboration with young designers and ordinary parents like you and I, resulting in a fresh collection of materials, colours and designs. The first two French romance inspired creations Joolz Day Studio Noir and Joolz Day Studio Gris will be hitting Australian stockists in the next few weeks, I can’t wait to see these delights ‘in the flesh’!

I am hoping to catch a glimpse of them at the Pregnancy, Baby and Children’s Expo this March and will share some more Joolz Day Studio love upon my return.

New arrival 'Joolz Day Studio Gris'

New arrival ‘Joolz Day Studio Gris’

To find out more about Joolz, to take a closer look at the Joolz range and to locate a stockist near you visit www.my-joolz.com.