Jan 262012

Although I may officially be Dutch I am also a happy and proud resident of Australia. I have been living in Australia for five years now and I have no regrets about making the big move. I have already discovered many beautiful things about Australia including some fantastic Australian brands for children and families. In honour of Australia Day today’s post is about a real Aussie store called Purely4Kids.

Purely4Kids caters for babies, boys and girls all the way up to 14 years old, with a bit of luck this means you can shop for all your kids in just this one store! Australian mums Kim and Amanda have handpicked only Australia’s very best treasures in the fashion, toys, accessories and personal care categories. In fact many of the Purely4Kids items are not only designed but also made in Australia, making this a great place to shop if you are looking for quality products and want to support Australian businesses.

If you’ve had the pleasure of meeting my two little ladies you may have noticed that I absolutely love kimono style garments, the cross-over design is so timeless and cute! I spotted some utterly gorgeous kimono dresses at Purely4Kids, handcrafted right here in Australia by Frankie Small. The Frankie Small label is known for being stylish, durable and functional and the best part is that the garments are made in limited numbers only.

My favourite boys labels instore include Urchin and of course Chalk n Cheese. This fantastic Melbourne based label designs clothing up to size 8, their cool tee’s and polo’s for boys and sweet girly dresses for the girls are very well loved by Australian mums. This season’s Ava dress is absolutely divine with it’s ruffled trims and for the boys I love the striped Pablo Polo. Polo tops are so easy to dress up or down, every boy should own at least one!

To find out more about Purely4Kids, to browse the range and to order online visit www.purely4kids.com.au.

For your chance to win a $50 Purely4Kids gift voucher visit www.purely4kids.com.au and answer the following question: Which item(s) would you pick if you were to be our lucky winner?

Submit your answer by leaving a comment below, your email address will not be published.

If you really want to win you can earn up to ten additional entries, please leave separate comments for each entry:

Competition ends February 26, 2012. Sorry, Australian entries only.